Brand: Lay’s
Product: Lay’s Forno
Client: WonderEight c/o Manyfood
Chips are a tasty snack to have on a break.

For the launch of Lay’s Forno’s four new flavors of baked potato chips (Labneh & Mint, Original Cheese, Black Pepper & Lemon and Black Pepper), we sampled these snacks with the groups who would enjoy them when they took a breather for themselves. 

Our promoters donned their branded aprons and distributed bags of Lay’s Forno chips in selected business offices, such as advertising agencies and banks, in addition to other venues, like universities, and nightspots during Valentine’s weekend. We also partnered with healthy food catering services to offer Lay’s Forno chips in their delivery boxes to clients.